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CASE STUDY: 1
The
verb Manage comes from the Italian maneggiare (to handle especially a horse),
which in turn derives from the Latin manus (hand). The French word management
(later management) influenced the development in meaning of the English word
management in the 17th and 18th Centuries.
Management
has to do with power by position, whereas leadership involves power by
influence.
Q1)
Explain the meaning of Management?
Q2)
What are the functions of management?
Q3)
Explain one function of management in brief?
Q4)
Explain the branches of management towards the end of 20th Century?
CASE STUDY: 2
A
management buyout (MBO) is a form of acquisition where a company’s existing
managers acquire a large part or all of company.
Management
buyouts are similar in all major legal aspects to any other acquisition of a
company. The particular nature of the management buyout lies in the position of
the buyers as managers of the company and the practical consequences that
follow from that. In particular, the due diligence process is likely to be
limited as the buyers already have full knowledge of company available to them.
The seller is also unlikely to give any but the most basic warranties to the
management, on the basis that the management know more about the company than
the sellers do and therefore the sellers should not have to warrant the state
of company. These are several ways of financing a management buyouts.
Q1)
Explain the purpose of Management buyout (MBO)?
Q2)
Explain the various ways of financing a management buyouts?
Q3)
Give some examples of MBO’s?
Q4)
Explain the objectives for MBO?
CASE STUDY: 3
Journalism
is a discipline of writing. News-oriented journalism is sometimes described as
the “first rough draft of history” (attributed to Pnil Graham) because
Journalism often did second important events, however producing news articles
on short deadlines.
While
under pressure to be first with their stories, news media organizations usually
edit and proofread their reports prior to publication, adhearing to each
organizations standard’s of accuracy, quality and style. Many news
organizations claim proud traditions of holding Government officials and
institutions accountable to the public, while Media critics have raised
questions about holding the press itself accountable.
Q1)
Distinguish between Electronic media and Press Media in detail?
Q2)
What are the types or variations of Journalism?
Q3)
Explain the elements of Journalism?
Q4)
Explain the professional and ethical standards of Journalism in brief?
CASE STUDY: 4
Peter
Drucker wrote that “Because the purpose of business is to create a customer,
the business Enterprise has two and only two – basic functions, Marketing &
Innovation. Marketing & Innovation produce results, all the rest are
costs”.
Marketing
is the distinguishing, unique function of business. Marketing is not limited to
advertising. The practice of marketing is almost as old as humanity itself.
Marketing methods are informed by many of the social sciences, particularly
psychology, sociology and all leading economies.
Q1)
Define the ‘Marketing’ concept in detail?
Q2)
Explain the two levels of Marketing? (in detail)?
Q3)
What are the four ‘P’ for a marketing plan to be successful?
Q4)
Explain assumptions of Transactional Marketing?
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